How email marketing can help you raise funds faster

Why do Blackstone, KKR and Oaktree invest in email marketing?

Because it’s a proven way to attract (and retain) investor capital.

So what is an email marketing program in the context of real estate private equity?

In a nutshell, it’s an ongoing communications program that gives you a frequent opportunity to promote your team, strategy and fund.

The result?

You stay top-of-mind with potential (and actual) LPs.

That means a better chance of:
– Being invited to pitch.
– Getting a placement after you’ve pitched.

To succeed, your emails need to be rich with high-value information. For example:
– Your thought-leadership articles.
– Data on the real estate sector you target.
– Updates on your fundraising activity.

How I can help

I can plan, produce and distribute your email marketing campaign.

Next, I can track (and report) its effectiveness.

For example, I can tell you:
– How many people are receiving your emails.
– How many of those people are opening your emails.
– What content is resonating with people (and what isn’t).

What’s more, I can do this in a manner that complies with regulations around fund marketing.

Learn more about my sales-driving content services

– Thought leadership

– Research papers

– Pitch decks

Get in touch

To learn more about how I can help you, contact me here.

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